Soft light usually makes the light refelect upon the entire product, or person, leaving the objects at about the same tone of lighting. And usually it has a very light shadow, not as obvious of a shadow in comparison to hard light.
To be able to produce soft lighting, or less of a shadow, the light source should be put closer to the product, making the superficial lighting more equal. It is also important to take into consideration that the if the light source is big, it will give a softer lighting than if the light source is small, because the light reflects a bigger part of the product.
We want to use soft lighting to be able to make something look more beautiful than it already is. For example, when taking a picture of someone's face, it will be more useful to use soft light so that the wrinkles seem less visible. It will also make less shadow apear on the subject itself when the picture is being taken from an angle.
Soft light is often created well using an umbrella, this umbrella reduces the strength of the light on the object.
The image below also shows soft light, we can see this becuase we are able to see all the details, and there appears no shadow.
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